Kindle with ads: What you need to know

by Tobias

The Kindle with ads is a low-cost alternative to the classic Kindle. But how do these ads work, what are the pros and cons, and who would benefit from this model? Our guide provides the answers.

What is a Kindle with ads?

A Kindle with ads is a special version of Amazon’s popular e-reader that is offered at a lower price. But what exactly does that mean for users? This is a question many people ask themselves when considering whether to purchase such a device. In this chapter, we take a closer look at how the Kindle with ads works and what special features it offers.

  • The Kindle with ads, also known as the “Kindle with special offers,” is a version of the e-reader that is subsidized by advertising. This makes it cheaper to purchase than the ad-free version.

  • The ads appear mainly on the lock screen and at the bottom of the device’s home or main menu. The ads remain invisible while you are reading, so they do not distract from the reading experience.

  • The type of advertising displayed varies and often includes offers and recommendations from the Amazon store, some of which may be tailored to the user’s interests.

  • For some users, the advertising may even be an advantage, as it draws their attention to interesting offers and products that they might not otherwise have discovered.

Advantages and disadvantages of the Kindle with advertising

When purchasing a Kindle with advertising, there are both financial and practical considerations to take into account. This section highlights the various advantages and disadvantages to help you decide whether a Kindle with advertising is right for you.

  • One obvious advantage is the lower price compared to the ad-free version. For price-conscious buyers, this can be a decisive factor.

  • The ads are unobtrusive and do not interfere with the reading experience, as they are only visible on the lock screen or in the menu, but not while reading.

  • However, one disadvantage could be that some users find the permanent presence of advertising annoying, especially if the ads do not match their interests.

  • It is possible to remove the ads later for a fee if the user decides they would prefer an ad-free experience. A Kindle without ads is available via the Amazon account under “My Content and Devices” ☻ ‘Devices’ ☻ “Special Offers” ☻ “Remove Offers.” This should be taken into account when planning costs.

Who is a Kindle with ads suitable for?

Not every reader has the same needs, so the Kindle with ads is not suitable for everyone. In this section, we explore who might particularly benefit from such an e-reader and what alternatives are available.

  • Price-conscious readers who want to minimize their expenses will benefit most from a Kindle with ads. The lower purchase price can be attractive if you are willing to see occasional ads.

  • Users who don’t want to be distracted by ads while reading are likely to have fewer issues with the ads, as they don’t interfere with the actual reading experience.

  • Those who travel a lot and frequently use their Kindle on public transportation may find the potential product suggestions useful tips for future purchases.

  • If your needs change, Amazon offers the option to remove ads from the Kindle at a later date, which provides flexibility for undecided buyers.

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